Everyday brand inspiration




In our journal, the empty space belongs to the most imaginative and inspiring brands. We'll point out which brands and ideas made us look and we will be happy if you'll share yours with us!

Ready to be ordered


As from today, «The Brander – Food Edition» is ready to be ordered online:



We hope you enjoy it as much as we do!

Long Days, Hot Nights


Sirens Of Lesbos aka SOL have a serious, noble goal: They want to spread mantras – musically uplifting and spiritually meaningful songs that inspire you to embrace life in all its forms; that make you dance in your fantasy or in the real world. Their acclaimed debut single «Long Days, Hot Nights», is not only a balearic ode to the spirit of summer, but can also be seen as the first deep breath of a game-changing meditation. Also, the video stars Tamy Glauser (which is the main reason we like it as much as we do).

Misheard lyrics



The New Basement Tapes


Lost On The River: The New Basement Tapes is a collaborative album project from Elvis Costello, Rhiannon Giddens (carolina Chocolate Drops), Taylor Goldsmith (Dawes), Jim James (My Morning Jacket), Marcus Mumford (Mumford & Sons) and producer T Bone Burnett. The album was recorded in March at Capitol Studios in Hollywood, where the artists and Burnett convened for two weeks to write and create music for a treasure trove of recently discovered lyrics handwritten by Bob Dylan  in 1967 during the period that generated the recording of the legendary Basement Tapes.

Bacardi identity


Currently, there's an advertising campaign going on for the famous brand Bacardi, conducted by Sam Lane. The branding of the product is inspired by the history and heritage of the company and is represented by the packaging and visual products. 

You can get a nice overview here:

Paper art


Argentine designers Sabrina Giselle Acevedo and Jazmín Granada skillfully revisited The Grand Budapest Hotel's opening credits by Wes Anderson. The artists recreated the movie's stage design by using paper.

The sound of COS


Swedish retailer COS has teamed up with Dutch artists Lernert Engelberts and Sander Plug to create an interesting little film showcasing the Autumn/Winter 2014 collection in a unique way. The short film, which comes in at just under two minutes, features two sound recordists who use objects such as flower pots, umbrellas, salt, and steel chains to surreally recreate the sounds that are made when people get dressed.

The power of a Bookbook


We're all about boookbooks these days. And so is IKEA. Their Apple commercial parody introduces their new catalogue. Now, their paridy tech commercial for a simple, old-fashion paper catalog has gone viral.

My Starbucks


Years ago, every starbucks felt exactly the same. Now designers ask, can 23,000 starbucks feel like 23,000 different coffe shops?

Nice article with a lot of surprising facts and images:

Brutally realistic captions


The drink you choose holds the fate of your evening – or maybe your day. Someone took the time to look beyond the façade of carefully marketed labeling and discovered what our favorite alcohol is really trying to tell you.

You can find all of them here: 

Infographic of the day


The Schematic of Structures organizes what the designers describe as «90 eminent edifices erected and perfected throughout history.» Arranged by height, the infographic lines up some of the greatest works envisioned and built by man since prehistory, from the Neolithic Cairn of Barnenez and the Parthenon to more modern creations like London's Gherkin and the Burj Khalifa.

Designed in imitation of a blueprint, the infographic is expansive in scope and information (if not extraordinarily innovative in execution). The buildings are presented along a simple grid design, and drawn in two different scales (so as to allow the 2,722-foot-tall Burj Khalifa to appear on the same poster as the 25-foot-tall Stonehenge). Along with an illustration of each structure, the poster includes the location and approximate date of construction, as well as its primary architectural style.

Check out in bigger size:



13 of Edward Hopper's paintings are brought alive by this film, telling the story of a woman, whose thoughts, emotions and contemplations let us observe an era in American history.

My Burberry


Kate Moss and Cara Delevigne have joined forces for Burberry's first ever blockbuster fragrance: My Burberry. Shot by renowned photographer Mario Testino, the two top models donned their Burberry trench coats for an ad campaign for the first time.

This launch is set to challenge the beauty industry in terms of digital innovation, by putting the customer (that would be you) at the centre of a bespoke experiences. My Burberry will allow audiences to make the fragrance bottle their own, in-store, online and across billboards globally. Everyone gets their moment, getting their initials up in lights next to Cara Delevigne and Kate Moss.

Source: www.glamourmagazine.co.uk 

Lens between us


Artistic directors Peter Sedlacik and Zuzu Galova created this series of pictures of travel. The two artists capture each other, then assemble the two points of view photographed. A fascinating look on travel, love and respect for one another.


Iron Sky


So this is it, the official music video for the track Iron Sky by Paolo Nutini. And it's huge. It includes an extract lifted from Charlie Chaplin's speech from The Great Dictator. Accompanying the intense song is an eight-minute cinematic epic by director Daniel Wolfe. The video comes with a parental advisory warning for a reason. It shows a poverty-stricken community who are inflicted with a brain-splitting pain sent by a higher force. 

Open to interpretation...

The Brander is a publication of the Branders Group