Everyday brand inspiration




In our journal, the empty space belongs to the most imaginative and inspiring brands. We'll point out which brands and ideas made us look and we will be happy if you'll share yours with us!

Misheard lyrics



The New Basement Tapes


Lost On The River: The New Basement Tapes is a collaborative album project from Elvis Costello, Rhiannon Giddens (carolina Chocolate Drops), Taylor Goldsmith (Dawes), Jim James (My Morning Jacket), Marcus Mumford (Mumford & Sons) and producer T Bone Burnett. The album was recorded in March at Capitol Studios in Hollywood, where the artists and Burnett convened for two weeks to write and create music for a treasure trove of recently discovered lyrics handwritten by Bob Dylan  in 1967 during the period that generated the recording of the legendary Basement Tapes.

Bacardi identity


Currently, there's an advertising campaign going on for the famous brand Bacardi, conducted by Sam Lane. The branding of the product is inspired by the history and heritage of the company and is represented by the packaging and visual products. 

You can get a nice overview here:

Truth hurts


Try a Little Tinderness


The power of a Bookbook


We're all about boookbooks these days. And so is IKEA. Their Apple commercial parody introduces their new catalogue. Now, their paridy tech commercial for a simple, old-fashion paper catalog has gone viral.

My Starbucks


Years ago, every starbucks felt exactly the same. Now designers ask, can 23,000 starbucks feel like 23,000 different coffe shops?

Nice article with a lot of surprising facts and images:

Brutally realistic captions


The drink you choose holds the fate of your evening – or maybe your day. Someone took the time to look beyond the façade of carefully marketed labeling and discovered what our favorite alcohol is really trying to tell you.

You can find all of them here: 

Poly illustrated animals


This series of poly illustrated animals is by Rochester-based designer and illustrator Matt Anderson.

Source: http://tinyurl.com/nrh46tw

Waiting room


Quoted from «For Stars Will Rise Again».

My Burberry


Kate Moss and Cara Delevigne have joined forces for Burberry's first ever blockbuster fragrance: My Burberry. Shot by renowned photographer Mario Testino, the two top models donned their Burberry trench coats for an ad campaign for the first time.

This launch is set to challenge the beauty industry in terms of digital innovation, by putting the customer (that would be you) at the centre of a bespoke experiences. My Burberry will allow audiences to make the fragrance bottle their own, in-store, online and across billboards globally. Everyone gets their moment, getting their initials up in lights next to Cara Delevigne and Kate Moss.

Source: www.glamourmagazine.co.uk 

Lens between us


Artistic directors Peter Sedlacik and Zuzu Galova created this series of pictures of travel. The two artists capture each other, then assemble the two points of view photographed. A fascinating look on travel, love and respect for one another.


Iron Sky


So this is it, the official music video for the track Iron Sky by Paolo Nutini. And it's huge. It includes an extract lifted from Charlie Chaplin's speech from The Great Dictator. Accompanying the intense song is an eight-minute cinematic epic by director Daniel Wolfe. The video comes with a parental advisory warning for a reason. It shows a poverty-stricken community who are inflicted with a brain-splitting pain sent by a higher force. 

Open to interpretation...

Sparkle Palace Cocktail Table


This sparkly table by John Foster portfolio made us look. At least twice.

Happy Friday!


The Brander is a publication of the Branders Group